New on Rodeo · Press Release
Rodeo Drive Celebrates
BEVERLY HILLS, Calif.--The Rodeo Drive Committee announced today the launch of a new, annual program of collaborative, street-wide, retail activations, Rodeo Drive Celebrates.
· May 23, 2024

May 3, 2023 BEVERLY HILLS, Calif.--The Rodeo Drive Committee announced today the launch of a new, annual program of collaborative, street-wide, retail activations, Rodeo Drive Celebrates. The program will take place every year over two dedicated weeks in summer and fall; Rodeo Drive Celebrates Fashion, August 7-13, 2023 and Rodeo Drive Celebrates Timepieces & Fine Jewelry, October 1-7, 2023. Established to create excitement on the street and engage local and international visitors, a series of intimate, in-store, celebratory happenings and bespoke activations and experiences will honor the exemplary craftsmanship, creativity and innovation on the world’s leading fashion thoroughfare.