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Richard Mille Welcomes Sam Kerr As Brand Partner
Richard Mille continues to add to its roster of athletes, and Sam’s dedication to diversity and accessibility, along with her passionate advocacy for women’s sports, makes her the ideal partner.
· March 6, 2026

Sam Kerr is constantly making history as one of the best players in world football. She is among Australia’s greatest ever sporting exports through her speed, skill, and tenacity helping Sam thrive for club and country. Sam has enjoyed tremendous success with a confident smile on her face and while championing values close to her heart. Richard Mille continues to add to its roster of athletes, and Sam’s dedication to diversity and accessibility, along with her passionate advocacy for women’s sports, makes her the ideal partner. ‘I’ve always wanted to inspire people all around the world with what I do in football, so to be doing this and working with Richard Mille and their athletes, whom I look up to, is a dream come true,’ Sam declared. Born with an Anglo-Indian heritage and raised in a diverse community that shaped her view of sport and the world, Sam has truly embraced being a role model for millions. ‘At Richard Mille, we are deeply committed to supporting women’s sport and helping to increase the visibility of disciplines that still deserve greater recognition,’ comments Amanda Mille, Brand and Partnerships Director at Richard Mille. Visit Richard Mille on Rodeo Drive .