Editorial

Rodeo Drive Recommends

Curated editorial features, interviews, and stories from the world’s most iconic three blocks.

“Rodeo Drive Celebrates Timepieces and Fine Jewelry” Returns This October

Editorial · September 30, 2026

“Rodeo Drive Celebrates Timepieces and Fine Jewelry” Returns This October

A celebration of craftsmanship, design and the art of time, part of the Rodeo Drive Committee's 50th Anniversary.

By Rodeo Drive Committee

L'Heure du Vin at Vicky on Rodeo

Editorial · September 29, 2026

L'Heure du Vin at Vicky on Rodeo

Vicky on Rodeo marks Rodeo Drive Celebrates Timepieces & Fine Jewelry with L'Heure du Vin, a special sunset menu on the terrace, served daily from 6 to 9 PM, October 5–11.

By

A Look Ahead: One Beverly Hills

Editorial · September 27, 2026

A Look Ahead: One Beverly Hills

RDC members received an exclusive preview of One Beverly Hills, led by RDC President Kathy Gohari.

By

Celebrating 40 Years of Harry Winston on Rodeo Drive

Editorial · September 26, 2026

Celebrating 40 Years of Harry Winston on Rodeo Drive

As the Rodeo Drive Committee celebrates 50 remarkable years, Harry Winston celebrates 40 years on the iconic avenue.

By

31st Annual Rodeo Drive Concours d'Elegance returns on Sunday, June 21st 2026

Editorial · March 6, 2026

31st Annual Rodeo Drive Concours d'Elegance returns on Sunday, June 21st 2026

The annual Father's Day celebration of automotive excellence returns to Rodeo Drive, featuring rare and exotic vehicles. The free public event runs 10 a.m. to 4 p.m. with opportunities for car owners to submit vehicles for display.

By Kathrin Shamam

30th Annual Rodeo Drive Concours d'Elegance Celebrates Luxury in Motion on Sunday, June 15

Editorial · May 13, 2025

30th Annual Rodeo Drive Concours d'Elegance Celebrates Luxury in Motion on Sunday, June 15

The milestone 30th anniversary edition celebrates 'Luxury in Motion' with hypercars, classics, and exotic vehicles. Features world-class displays from O'Gara Coach Beverly Hills including McLaren, Aston Martin, and Lamborghini's newest models.

By Rodeo Drive Committee

Scot Prescott · The Curator of Dreams

Editorial · February 2, 2023

Scot Prescott · The Curator of Dreams

Interview with Scot Prescott, owner of Auto Vault, exploring his 40-year journey from car wash entrepreneur to custodian of prestigious vehicles stored beneath Rodeo Drive. Features discussion of iconic cars and the origins of the Rodeo Drive Concours d'Elegance.

By Rodeo Drive Committee

Rodeo Drive and the Art in Shopping

Editorial · September 7, 2022

Rodeo Drive and the Art in Shopping

A curated guide to fall/winter 2022 collections, featuring Gucci's 'Exquisite' campaign, Veuve Clicquot's 'Solaire Culture' exhibition, the Dior Men's pop-up, and dining recommendations. Highlights the annual Rodeo Drive Holiday Lighting Celebration.

By Rodeo Drive Committee

Celebrate Fred Hayman · The Extraordinary Difference

Editorial · August 3, 2022

Celebrate Fred Hayman · The Extraordinary Difference

An extensive conversation between Fred Hayman's son Robert and book author Rose Apodaca chronicling the retail visionary's transformation of Rodeo Drive through Giorgio Beverly Hills, iconic fragrance launches, and lasting civic contributions.

By Rodeo Drive Committee

Rodeo Drive 1984

Editorial · August 3, 2022

Rodeo Drive 1984

Curator Neville Wakefield interviews photographer Anthony Hernandez about his decisive street photography series capturing Rodeo Drive in 1984 — exploring themes of consumerism, isolation, and the intersection of class and culture.

By Neville Wakefield

Louis Vuitton's Spring-Summer 2021

Editorial · August 3, 2022

Louis Vuitton's Spring-Summer 2021

A preview of Louis Vuitton Men's Temporary Residency featuring Virgil Abloh's Spring-Summer 2021 collection — bright red shipping containers, augmented reality experiences, and the brand's bold arrival on Rodeo Drive.

By Rodeo Drive Committee

Ten Iconic Fashion Movies To Keep You Connected & Inspired

Editorial · August 2, 2022

Ten Iconic Fashion Movies To Keep You Connected & Inspired

A curated list of ten landmark fashion films spanning 1961–2020 — from Breakfast at Tiffany’s and Pretty Woman to documentaries on Karl Lagerfeld, Valentino, Coco Chanel, Dior, Yves Saint Laurent, Alexander McQueen, and Bill Cunningham.

By Rodeo Drive Committee

Father's Day Automobile Celebration · The Beverly Hills Tour d'Elegance

Editorial · June 1, 2022

Father's Day Automobile Celebration · The Beverly Hills Tour d'Elegance

Coverage of the socially-distanced 2021 Beverly Hills Tour d'Elegance — a moving parade of fifty exotic automobiles honoring first responders. Features an interview with Bruce Meyer on the event’s origins.

By Rodeo Drive Committee