Rodeo Drive, now world-renowned, began as little more than a bridle path. Pioneering designers, hoteliers and entrepreneurs transformed it into a rival to New York’s Fifth Avenue — with sun, palm trees and Hollywood sizzle. How did it happen? Is it a street or a state of mind? How does it adapt to change? Rodeo Drive – The Podcast brings you the stories of the people who imagined the inimitable, three-block stretch in Beverly Hills, bringing showmanship and glamour to retail excellence. Tune in to hear host Bronwyn Cosgrave in conversation with fashion and design luminaries, retailers, and chroniclers including Rose Apodaca, Nicolas Bijan, Nicola Cagliata, Michael Chow, Kathy Gohari, Robert Hayman, Stephen Jones OBE, Dame Zandra Rhodes, Cameron Silver and many more, about the intoxicating combination of fashion, art and entertainment that put Rodeo Drive on the map – and what they envision for the future of the famous luxury thoroughfare.
The first series of eight episodes will be released twice monthly beginning May 29, 2020.
Listen to Rodeo Drive – The Podcast here and wherever you get your podcasts.
How did Rodeo Drive capture the zeitgeist and become a world-renowned, high fashion thoroughfare – and what’s next? From around the world listen to Rose Apodaca, Nicolas Bijan, Nicola Cagliata, Michael Chow, Kathy Gohari, Robert Hayman, Stephen Jones OBE, Dame Zandra Rhodes, Cameron Silver, and many more, in conversation with host Bronwyn Cosgrave about the intoxicating combination of fashion, art and Hollywood that put Rodeo Drive on the map – and what they envision for its future.
It Smelled Like Money – The Story of Giorgio Beverly Hills explores how Giorgio Beverly Hills made Rodeo Drive a fashion destination, and gave the world an unforgettable perfume. An all-star cast – Robert Hayman, the son of Giorgio founder Fred Hayman, known as “The Godfather of Rodeo Drive”; Dame Zandra Rhodes; author Rose Apodaca; and Decades owner Cameron Silver – tells the story of the “quirky” boutique’s creation, its star-studded heyday and how Giorgio innovated much that is central to high fashion and retailing today. Stephen Jones OBE and perfumers Roja Dove and David Horner explain how the Giorgio Beverly Hills perfume became a blockbuster. And host Bronwyn Cosgrave asks, what comes next for the luxury thoroughfare?
Host, Bronwyn Cosgrave.
Editors, Frances Anderton and Avishay Artsy.
Theme music by Brian Banks.
Production Coordinators, Livia Mandoul and Mirabelle Alan.
Executive Producer, Lyn Winter.
Rodeo Drive – The Podcast is presented by the Rodeo Drive Committee with the support of the City of Beverly Hills.
Visit Rodeo Drive Recommends to read a new Illustrated online conversation between Robert Hayman and Rose Apodaca about what it was like to be in the swirl when fashion, fame and everything in between started happening on Rodeo Drive, thanks to its leading showman.